New York: The New York Times Travel Show is an annual and most representative tourism exhibition in North America. Pavilions of about 500 participants are represented on this large-scale travel show. Among participants are countries, cities, tour agencies, airlines, cruise companies, theme parks, travel gadgets, and accessory manufacturers. They aim to make visitors interested in their offer and become the chosen destination among so many others.
This year, it is the first time, when Imereti is represented at Georgia’s united stand as one of the must-see destinations in Georgia. The executive director of DMO Imereti, Tato Liluashvili says that diversified touristic potential, rich historic and cultural heritage, nature and adventure opportunities, cuisine, wine and hospitality, balneological resorts, and Kutaisi itself as the oldest and significant, authentic Georgian city, give him a chance to offer American tourists discovering a unique culture.
The tourists, interested in traveling to Georgia, we aim to convince that their journey must include visiting Imereti and Kutaisi. This is the main and ambitious goal of representing Imereti on this travel show.